What to do about the research bust

Mark Bauerlein has an article in the Chronicle of Higher Education on the disparity between the extraordinary effort and intelligence poured into scholarly writing in the humanities and the meager attention such writing receives.

"I devised a study of literary research in four English departments at public universities—the University of Georgia, the University at Buffalo, the University of Vermont, and the University of Illinois at Urbana-Champaign—collecting data on salaries, books and articles published, and the reception of those works. The findings:

• Those universities pay regular English faculty, on average, around $25,000 a year to produce research. According to the faculty handbooks, although universities don't like to set explicit proportions, research counts as at least one-third of professors' duties, and we may calculate one-third of their salaries as research pay. This figure does not include sabbaticals, travel funds, and internal grants, not to mention benefits, making the one-third formula a conservative estimate.
• Professors in those departments respond diligently, producing ample numbers of books and articles in recent years. At Georgia, from 2004 to 2009, current faculty members produced 22 authored books, 15 edited books, and 200 research essays. The award of tenure didn't produce any drop-off in publication, either. Senior professors continue their inquiries, making their departments consistently relevant and industrious research centers.
• Finally, I calculated the impact of those publications by using Google Scholar and my own review of books published in specific areas to count citations. Here the impressive investment and productivity appear in sobering context. Of 13 research articles published by current SUNY-Buffalo professors in 2004, 11 of them received zero to two citations, one had five, one 12. Of 23 articles by Georgia professors in 2004, 16 received zero to two citations, four of them three to six, one eight, one 11, and one 16. "

Bauerlain suggests that these limited citation counts are telling us something, that talented scholars might find better things to do and that society might direct resources elsewhere.

The QS World University Rankings would apparently agree. Their citations indicator simply counts the total number of citations and divides it by the total number of faculty. This is a very crude measure, especially since it counts the current number of faculty but then counts the citations to articles written over a five year period. Any university seeking a boost in the QS rankings could simply axe a few English, history and philosophy specialists and replace them with oncologists and engineers. True, the world would lose studies about Emily Dickinson's Reluctant Ecology of Place, cited once according to Google Scholar, or Negotiations of Homoerotic Tradition in Paradise Regained, but if this was accompanied by even a small advance in cancer treatment, who would really care? There would be an even better effect on the Shanghai rankings which do not not count publications or citations in the humanities but still include the faculty in their productivity indicator.

But there are those who would argue that while disciplines go about citing differently they must be regarded as being on the same level in all other respects. Thomson Reuters, who collect the data for the Times Higher Education rankings, now normalise their data so that citations in a specific discipline in a specific country in a specific year are benchmarked against the average for that discipline in that country in that year. That would mean that the article by the Buffalo professors with five citations might look quite good.

I have a suggestion for those professors of English and other disciplines which hardly anyone seems to read anymore. Go to some Central Asian or East African republic where the papers in your field get only a few citations: the next article you write with its miserable handful of citations will be well above average for that country and your new university will suddenly perform well in the Times Higher rankings. Just make sure that your employer produces two hundred papers a year altogether.